We Build Marketing & Growth Strategies Powered by AI, Data & Social Intelligence

We help brands grow through strategic marketing, powerful content, and data-driven decisions. From brand positioning and go-to-market planning to social strategy and AI-powered analytics, SPARK builds engines that increase awareness, engagement, and revenue.

Trusted by regional leaders across Media, Telecom, FMCG, Retail, and Tech.

Build Marketing & Social Strategies That Win!

Leverage Data, Analytics & AI to Strengthen Your Marketing and Accelerate Growth across all social media platforms.

From positioning and communication strategy to content frameworks and funnel optimization, we ensure your marketing and social efforts work together, not separately.

Understand Your Market, Your Audience & Your Competitive Landscape

We combine marketing research, consumer insights, and social analytics to help you understand what customers want, what competitors are doing, and how your brand can win.

Build Marketing Strategies That Drive Results

We craft integrated strategies across brand, content, social, communication, and customer funnels, ensuring every touchpoint supports growth, awareness, and conversion.

Master the Science of Impactful Marketing & High-Performance Content

Whether you’re launching a brand, running campaigns, or scaling content, we teach you the frameworks behind human psychology, platform algorithms, and creative messaging that drive engagement and action.

What We Offer

Strategic Business & Marketing Consulting

We design marketing strategies, brand ecosystems, go-to-market plans, communication frameworks, and growth roadmaps that help your business scale with clarity and confidence.

Comprehensive Data & Marketing Analytics

We analyze your marketing, content, and audience data to uncover insights, optimize your funnels, and guide smarter decisions across campaigns, brand, and social performance.

Training and Workshops

We train teams in marketing strategy, audience analytics, social media, brand storytelling, AI tools, publishing workflows, crisis communication, and high-performance content creation.

Growing Your Social Pages & Strengthening Your Brand

We craft social strategies that reinforce your brand, boost visibility, and build loyal communities — using platform intelligence, trend analysis, and strategic content planning.

Content Production & Marketing Communication Assets

We produce social-first videos and marketing content aligned with your brand and campaign goals, ensuring consistency, clarity, and impact across all channels.

Marketing, Brand & Content Audits

We audit your marketing, brand, content, and strategy using data and expertise, delivering clear, actionable recommendations to strengthen your direction and maximize results.

About our Founder

Sami Tabchouri

🚀 Strategy & Marketing Leader | AI & Data-Driven Growth Expert | Brand & Content Strategist | Digital Transformation Consultant

With 18+ years across Telecom, Media, FMCG and Digital, Sami has led marketing strategy, brand development, social ecosystems, data analytics and digital transformation for some of the region’s most influential brands. SPARK was created to bring high-level marketing strategy and AI-powered insights to businesses that want to grow smarter.

Trusted by Senior Leaders Across the Region

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"One of the finest brains I worked with, highly professional, visionary, organised, articulate, creative, positive attitude. A talented strategist, a bright marketeer, sharp in data processing, has a good eye for monetisation, thorough understanding of the media market, good in networking, team player and very pleasant to work with."

- Nakhle Elhage | General Manager | blinx

"The journey of blinx was an exciting adventure filled with creativity, growth, and adaptability. Navigating this path alongside Sami made it all the more rewarding. His dedication and ability to adapt quickly enriched every step, turning challenges into opportunities. It was truly a joy to experience this journey together."

- Fadi Radi | Chief Creative Officer | blinx

"I am always impressed by his enthusiasm and willingness to learn and adapt to new situations and ways of doing business. He is constantly looking to solve problems when they arise and shows a real willingness to put in the hard work when the going is tough and take on jobs outside of his core remit."

- Adam Pattison | Vice President | BBM Global

"A true partner who gets involved in all aspects of the marketing process and makes sure the client is satisfied. It is a pleasure working with Sami who has great knowledge of the industry. I would recommend him as an essential sales and business developer. He is devoted to his job and works very hard."

- Mohammad Junaid | Head of Digital | Mumzworld

"Very collaborative and always trying to get out of his way to make things happen. Demonstrated clear leadership skills in Gillette Future champs where he was able to deliver a great toolkit that enabled us to execute the initiative on ground and be recognized in CEEMEA as best in class trial program for Gillette."

- Adam Ziwar | Head of Media & Digital | Procter & Gamble

"One of the finest brains I worked with, highly professional, visionary, organised, articulate, creative, positive attitude. A talented strategist, a bright marketeer, sharp in data processing, has a good eye for monetisation, thorough understanding of the media market, good in networking, team player and very pleasant to work with."

- Nakhle Elhage | General Manager | blinx

"The journey of blinx was an exciting adventure filled with creativity, growth, and adaptability. Navigating this path alongside Sami made it all the more rewarding. His dedication and ability to adapt quickly enriched every step, turning challenges into opportunities. It was truly a joy to experience this journey together."

- Fadi Radi | Chief Creative Officer | blinx

"I am always impressed by his enthusiasm and willingness to learn and adapt to new situations and ways of doing business. He is constantly looking to solve problems when they arise and shows a real willingness to put in the hard work when the going is tough and take on jobs outside of his core remit."

- Adam Pattison | Vice President | BBM Global

"A true partner who gets involved in all aspects of the marketing process and makes sure the client is satisfied. It is a pleasure working with Sami who has great knowledge of the industry. I would recommend him as an essential sales and business developer. He is devoted to his job and works very hard."

- Mohammad Junaid | Head of Digital | Mumzworld

"Very collaborative and always trying to get out of his way to make things happen. Demonstrated clear leadership skills in Gillette Future champs where he was able to deliver a great toolkit that enabled us to execute the initiative on ground and be recognized in CEEMEA as best in class trial program for Gillette."

- Adam Ziwar | Head of Media & Digital | Procter & Gamble

"One of the finest brains I worked with, highly professional, visionary, organised, articulate, creative, positive attitude. A talented strategist, a bright marketeer, sharp in data processing, has a good eye for monetisation, thorough understanding of the media market, good in networking, team player and very pleasant to work with."

- Nakhle Elhage | General Manager | blinx

"The journey of blinx was an exciting adventure filled with creativity, growth, and adaptability. Navigating this path alongside Sami made it all the more rewarding. His dedication and ability to adapt quickly enriched every step, turning challenges into opportunities. It was truly a joy to experience this journey together."

- Fadi Radi | Chief Creative Officer | blinx

"I am always impressed by his enthusiasm and willingness to learn and adapt to new situations and ways of doing business. He is constantly looking to solve problems when they arise and shows a real willingness to put in the hard work when the going is tough and take on jobs outside of his core remit."

- Adam Pattison | Vice President | BBM Global

"A true partner who gets involved in all aspects of the marketing process and makes sure the client is satisfied. It is a pleasure working with Sami who has great knowledge of the industry. I would recommend him as an essential sales and business developer. He is devoted to his job and works very hard."

- Mohammad Junaid | Head of Digital | Mumzworld

"Very collaborative and always trying to get out of his way to make things happen. Demonstrated clear leadership skills in Gillette Future champs where he was able to deliver a great toolkit that enabled us to execute the initiative on ground and be recognized in CEEMEA as best in class trial program for Gillette."

- Adam Ziwar | Head of Media & Digital | Procter & Gamble

Ready to Strengthen Your Marketing & Accelerate Your Growth?

Let’s design a marketing and social strategy powered by data, creativity, and AI, built to grow your brand and deliver real business results.

Book a Strategy Call